A broader vision of business : toward a new narrative
Antoine Frérot , Rodolphe Durand
Versailles, Lyon 2ᵉ, Lyon 6ᵉ...
Ce que dit l'éditeurShort-sighted, polluting, and greedy... A barrage of criticism has been leveled at business over the last twenty years, challenging its legitimacy. Once a source of national pride and a bastion of progress, business as an activity has been covered in opprobrium for having contributed to the problems bedeviling our planet, extending from ever-growing inequalities to intractable ecological crises. The authors of this book nonetheless believe that business benefits society. Some people in business have lost sight of that fact, but this only underscores the urgency of restoring to business its original role : its usefulness to society as a whole. Business that is useful has an increasingly important and necessary role to play in addressing the colossal environmental, social, and political issues we face today. Realizing something so ambitious requires a collective redefinition of capitalism. Relying on lessons learned from recent crises and the combined perspectives of a captain of industry and a leading academic, A Broader Vision of Business aims to lay the foundations for a new narrative of business. |
RésuméLe PDG de Véolia et l'expert des organisations s'interrogent sur le rôle de l'entreprise dans la société, notamment après les changements de paradigmes apportés par la Covid-19. ©Electre 2024 |
Caractéristiques Auteur(s) Éditeur(s) Date de parution
27 avril 2022
Rayon
Gestion d'entreprise
Contributeur(s) John Herrick
(Traducteur) EAN
9782080278548
Nombre de pages
239
pages
Reliure
Broché
Dimensions
22.0
cm x
15.0
cm x
1.5
cm
Poids
260
g
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